Work with me 

Hi! I'm Pam Baldwin, owner and designer behind paperclutch. I have been selling on Etsy for many years and have made over 5,000 sales using the platform. Etsy has allowed me to quit my day job and do what I love.  I believe Etsy is such a great platform for creative businesses and I am excited to share my knowledge and love for the platform on a more personalized level.  I have taught many workshops over the years but working one on one with a shop owner is my favorite. If you are looking for personalized feedback on your shop that will help you optimize and make more sales check out what I have to offer below. 

Work with me 

Crafts Activity


Perfect for the Etsy seller who wants to improve their conversion rate into a sale and optimize for Etsy SEO. I will  rewrite 4 of your Etsy listing titles and 13 tags for each listing.  I will also include ideas for a better written description and photos to capture your customers attention. You will receive the new title and tags by email in written form for you to implement in your shop. . 


 Perfect for new and established Etsy shop who are having trouble making sales. I will review your shop and provide a 30 minute video with suggestions on your descriptions, titles, tags, SEO, pictures, pricing, and overall shop impression. I will provide you with actionable steps to improve your Etsy shop and help you begin optimizing your shop for success. 



Perfect for new and established Etsy shops who are having trouble making sales but would like to ask questions during the Etsy Evaluation.  I will set up a 1 hour ZOOM call where I will evaluate your shop live and you will have the opportunity to ask questions during the evaluation. I will provide you with actionable steps to improve your Etsy Shop. The call will be recorded and emailed to you for later viewing. 

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